Unlocking Employee Wellness Through Purpose and Fulfillment

^Imagine starting every workday with a spark. Not just the caffeine kick from your morning coffee, but a genuine excitement, a pull that makes you feel like you’re part of something bigger than yourself. That’s the power of purpose. And while it might sound abstract, purpose is the real driver of employee wellness—because when people believe their work matters, they feel good, do good, and stay engaged.

Let’s talk about why purpose is a game-changer for wellness and explore how companies can make work more meaningful for everyone.

Why Purpose Matters for Employee Wellness

Purpose is that ‘why’ behind what we do every day. Without it, work can feel like a treadmill. With it, even the most challenging days feel worthwhile. Studies show that when employees find meaning in their work, they’re more resilient, less stressed, and generally happier. And it makes sense—if your work aligns with something you care about, your job becomes more than just a paycheck.

Purpose Lowers Stress

Think about it: stress at work often stems from feeling overwhelmed or disconnected. But when you see your work making a difference, it shifts how you see stress. Challenges become opportunities, and obstacles feel surmountable. A study even found that nearly 90% of employees would trade a portion of their salary to do more meaningful work. That’s huge! Purpose isn’t just a nice-to-have; it’s a core part of what makes work sustainable.

Purpose Fuels Engagement

Engagement goes up when people feel connected to something meaningful. They’re more likely to care about their tasks, go the extra mile, and find joy in their daily roles. And let’s face it: an engaged employee brings more energy and creativity to the table, lifting up the entire team.

Purpose Creates Loyalty

Employees who feel valued and see their impact are more likely to stick around. Companies with a strong sense of purpose enjoy almost 40% lower turnover rates, according to Deloitte. It’s simple: people stay where they feel they belong.

How Purpose and Wellness Connect

Wellness isn’t just about yoga sessions or gym memberships; it’s about creating a workplace where people feel whole. Purpose-driven work touches on multiple facets of well-being:

Mental and Emotional Health: When work has meaning, it builds self-worth and a sense of accomplishment. This leads to lower rates of anxiety and depression, giving employees a strong emotional foundation.
Physical Health: Yes, purpose even impacts physical health! Studies link purpose with longevity and lower risks of chronic illness. When people care about what they do, they’re more likely to take care of themselves.
Social Health: Shared purpose brings people together. Employees feel connected not just to the work but to each other, creating a support network that’s vital for well-being.

Steps to Create a Culture of Purpose and Fulfillment

So, how can leaders build a workplace where purpose drives wellness? Here are actionable steps to help create a fulfilling environment:

1. Define the Company’s ‘Why’—and Share It

Every company needs a ‘why’—the reason it exists beyond profit. This purpose is what draws people in and keeps them motivated. But here’s the catch: your company’s purpose only works if everyone knows it and feels it.

Action Tip: Don’t limit purpose to onboarding or posters on the wall. Keep the conversation going. Share stories, celebrate wins that align with your mission, and make purpose part of everyday conversations.

2. Make Everyone’s Role Matter

No matter what the role, everyone wants to feel that they’re making a difference. Leaders can help by showing employees how their work impacts the bigger picture.

Action Tip: Have managers sit down with team members regularly to connect their day-to-day tasks to the company’s goals. Maybe it’s through team meetings or a simple acknowledgment of how someone’s work moves the needle.

3. Give Employees Ownership

People find purpose when they feel trusted to lead. When employees get to spearhead projects and bring their ideas to life, they develop a strong sense of ownership and pride.

Action Tip: Start a “Purpose Project” initiative, where employees propose and lead projects that align with the company’s mission. Celebrate these projects to make purpose part of the company DNA.

4. Invest in Personal Development

When you invest in your people’s growth, they feel valued and motivated. Purpose-driven companies don’t just focus on employees’ current skills; they also help them grow into their best selves.

Action Tip: Offer workshops, mentorships, or even mini-grants for personal projects. Celebrate these milestones and encourage employees to set goals that align with their personal sense of purpose.

5. Encourage a Feedback-First Culture

Listening is a superpower. When employees feel heard, they feel connected. A strong feedback culture makes employees feel that their opinions matter, fostering trust and purpose.

Action Tip: Create safe spaces for feedback, like regular check-ins and anonymous surveys. Show that feedback is valued by acting on it, and make it clear that employees’ voices help shape the organization.

6. Tie Wellness Programs to Purpose

Most wellness programs are focused on physical health, but purpose-driven wellness goes deeper. It’s about feeling fulfilled, growing, and finding balance.

Action Tip: Shift your wellness programs to include personal growth, mindfulness, and purpose-finding workshops. Instead of just yoga or fitness classes, offer sessions on stress management, goal setting, or values alignment.

How to Measure Purpose-Driven Wellness

How do you know if your purpose-driven initiatives are actually working? Measuring impact is key:

Surveys: Gauge employees’ sense of purpose and engagement through regular surveys. Look for trends in satisfaction, connection, and wellness.
Turnover Rates: Check retention numbers. A lower turnover rate is a strong indicator of a purpose-driven culture where employees want to stay.
Wellness Program Participation: Higher participation in purpose-driven wellness initiatives signals a positive impact. If employees are showing up, it means they’re finding value.
Productivity Metrics: Look at performance metrics like project completion and innovation. Purpose-driven employees tend to be more motivated and productive.

Real-Life Inspiration: Companies that Get It Right

Some companies truly walk the talk when it comes to purpose. Take Patagonia, for example. Known for its strong stance on sustainability, Patagonia has built an environment where employees don’t just work—they advocate for the planet. Its commitment to environmental activism attracts people who share those values, making for a highly motivated and loyal team.

Then there’s Salesforce, a pioneer in creating purpose through philanthropy. With its 1-1-1 model (1% of equity, product, and employee time donated to charitable causes), Salesforce employees get a chance to make a real impact beyond their desks. This initiative gives them a sense of fulfillment that extends beyond traditional job responsibilities.

A Purpose-Driven Workplace: The Key to Thriving Employees

Creating a purpose-driven culture isn’t a quick fix—it’s an ongoing commitment. But the results speak for themselves. When employees feel they’re part of something bigger, they’re not just healthier; they’re happier, more productive, and more committed. They bring their full selves to work, contributing to a positive atmosphere that everyone benefits from.

At the end of the day, wellness isn’t just about reducing sick days or offering gym discounts. It’s about helping people thrive, in work and in life. And when people feel that what they’re doing matters, they rise to the occasion every single day.

So, if you’re looking to boost employee wellness in a meaningful way, remember this: purpose is the glue that holds it all together. Create it, nurture it, and watch your team flourish.

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Discover the latest talent trends and discover where 'Flexible Working' stands today. Is this popular work style on the verge of extinction or here to stay?

^Employers who have grown accustomed to flexible employment arrangements may soon face an unpleasant surprise.

On LinkedIn's behalf, a study by YouGov surveyed nearly 3,000 executives from organizations with at least 1,000 employees and at least £250 million in revenue ($288.5 million).

According to these statistics, remote job postings are declining. In India, for example, the number of remote job postings decreased by five percentage points since April, when they peaked at 20% of all job postings.

While this is still a good deal higher than pre-pandemic averages of 2%, it is still a stark contrast to what workers would like to see.

"Flexibility is an essential component of a successful work environment, enabling employees to find a balance between their professional and personal lives." - Stuart W. Crabb

Workplace flexibility is ranked as one of the most important objectives for workers after remuneration, alongside work-life balance, skills development, and compensation.

Even though the number of jobs requiring remote work has decreased in the United States, these advertisements still garner more than half of all applicants as of September.

Data shows that remote employment accounts for 14.6% of employment possibilities globally but receives 20.2% of application submissions. The number of remote jobs in India is 11.3%, while the number of resumes is 20.3%.

Remote Job Posts vs. Applications, September 2022

Talent Trends - Has 'Flexible Working' come to an end? — **Source: LinkedIn Global Talent Report**

Why are businesses cutting back?

LinkedIn polled its users about remote employment options and found that the trend towards remote employment was correlated with the current economic environment.

As part of a survey of executives, they were asked if the Coronavirus outbreak would force their companies to adopt more flexible working practices. In response to this question, more than 68% of executives said yes.

The current economic uncertainty has resulted in corporations in all parts of the world freezing their recruitment efforts. As a result, business leaders are under tremendous pressure to reduce costs and increase efficiency to pursue these goals.

‍Trends in workforce confidence

In the absence of an epidemic leading to a move toward flexible working and corporate wellness programs to help workers, the balance of power is now in the hands of employers.

This report also found that the current economic uncertainty adversely affects other employee benefits. In other words, 70% of CEOs agreed that skill development might need to be emphasized less in the future, and 75% said that employee well-being would likely receive less attention.

The survival of businesses depends on their ability to adapt to changing conditions. Some companies might think they can save money by reducing benefits like flexible scheduling, but they could suffer long-term consequences.

In companies that lag behind in adopting flexible and remote working, employees risk becoming demotivated and leaving for rivals who offer more attractive options. In order to survive, businesses will have to be more adaptable.

Businesses are beginning to offer a broader range of perks as a way to keep and attract workers—many still recovering from the Great Resignation. There have even been some employers who have adopted a four-day workweek.

We at TheWellnessTribe believe that businesses must be able to adapt and be flexible in order to succeed in the future.

In the long run, the winners will be those who recognize this as an opportunity, adapt and iterate, and explore new working methods.

The Gen Z Revolution: Ditching 9-5 for Work Life Balance

^Blue is a calming colour that is often associated with feelings of peace and tranquillity. This is why many people find that being around blue spaces, such as a clear blue sky or a deep blue ocean, can make them feel better.

Spending time in blue spaces with a lot of blue in the colour scheme – can positively affect our mental health and well-being. The colour blue has long been associated with calmness and serenity, and research has shown that being in blue spaces can help us feel more relaxed and at peace. In this article, we will examine how blue spaces can provide us with a sense of well-being and improve our mood.

Why Is Blue So Special?

There are a few reasons why blue spaces can positively affect our mood and well-being. For one, the colour blue has been shown to have a calming effect on the mind. In fact, many people associate the colour blue with feelings of peace and tranquility. This is because blue is often associated with the sky and the ocean, which are both known for their calming effects.

One study published in the journal Environmental Science and Technology found that people who spent time in a room with blue walls reported feeling more relaxed and less stressed than those who were in a room with white walls. The researchers also found that the blue room was more effective at lowering blood pressure and heart rate than the white room.

Provide Anxiety Relief

One of the reasons why blue spaces can improve our mood is that they can help to reduce stress and anxiety. Blue has been shown to have a calming effect on the mind and body and can help lower heart rate and blood pressure. This is why many hospitals and healthcare facilities use blue as a calming colour in their design. So being around blue spaces can help reduce stress and anxiety and make us feel more relaxed and at peace.

A Greater Focus and Concentration

The Blue Effect: How the Color Blue Affects Our Well-Being — Photo by Arisa Chattasa on Unsplash

Blue spaces can also improve our mood by enabling us to focus and concentrate. The colour blue has been shown to affect our cognitive abilities positively and can help improve our focus and concentration. This is why many schools and offices use blue in their design, as it can help improve productivity and focus. In addition, being around blue spaces can help improve our cognitive abilities, making us feel more alert and focused.

Benefits Beyond Mental Health

In addition to the psychological benefits of blue spaces, they can also have physical health benefits. For example, being around blue spaces can help to improve our immune system, as the colour blue has been shown to have antimicrobial properties. This means it can help kill bacteria and other germs that can cause illness. So being around blue spaces helps protect our health and keep us feeling our best.

"Blue is the only color which maintains its own character in all its tones ... it will always stay blue." - Raoul Dufy

Incorporating More Blue Spaces

Spend More Time Outside

One way to incorporate more blue spaces into our lives is to spend more time outdoors. The sky and the ocean are two examples of naturally occurring blue spaces that can provide us with many of the benefits discussed above.

More Beach or Lake Visits

Visit the beach or a lake more often. One of the easiest ways to incorporate more blue spaces into our lives is to visit bodies of water regularly. The sound of waves crashing against the shore or a gentle stream can have a calming effect on our minds and help reduce stress and anxiety. Plus, the fresh air and sunlight can boost our mood and overall health.

Water Sports

Bring nature indoors. If you need easy access to a body of water, you can still incorporate blue spaces into your daily life by bringing nature indoors. This can be as simple as placing a fish tank in your home or office or adding a few plants to your space. The presence of water and greenery can help create a calming and peaceful atmosphere.

Closing Thoughts

As a corporate wellness company, we are always looking for ways to improve our client's employees' mental and physical well-being. One strategy that we have found to be particularly effective is the incorporation of blue spaces into the work environment.

Studies have shown that blue hues can have a calming and soothing effect on people, reducing stress and improving overall feelings of well-being. This can be especially beneficial in a corporate setting, where employees are often pressured to meet deadlines and perform at their best. Have you tried incorporating blue into your workplace? We would like to hear about your experience if you have one.